WTM London 2026 will grant travel agents free entry for all three days through partnerships with TTG and Travel Gossip. The event takes place from November 3 to 5 at Excel London, with paid general visitor tickets introduced for the first time, priced at £79 for advance bookings and £99 during the exhibition.
TTG and Travel Gossip Partnership Enables Complimentary Travel Agent Access
Travel agents must register through TTG or Travel Gossip to qualify for complimentary admission, as free entry is not automatic. The inaugural TTG Discovery Session on November 5 expects over 100 travel agents participating in training, networking, and discussions with tourism suppliers and destinations. The partnership between
WTM London and TTG marks its 15th anniversary in 2026, coinciding with the launch of the Discovery Session.
Event Highlights Include Renowned Speakers, Expanded Conference and New Travel Tech Zone
WTM London 2026 features conference sessions covering package holidays, luxury travel, family vacations, wellness, adventure tourism, younger traveler segments, and sustainability. ABTA will provide insights on the UK outbound travel market. The event’s scheduled speakers include broadcaster Michael Palin and comedian Phil Wang. A dedicated Travel Tech exhibition area will debut alongside the established marketplace and conference.
2025 Attendance and Registration Requirements for 2026
The 2025 show attracted approximately 46,500 attendees, including more than 5,500 travel buyers, with over 40,000 business meetings arranged through the ConnectMe platform. Exhibition hours
for 2026 run from 9:30 a.m. to 6 p.m. on November 3 and 4, and 9:30 a.m. to 5 p.m. on November 5. All attendees must register in advance to obtain badges; complimentary entry for travel agents requires registration specifically through TTG or Travel Gossip.
Event Director Comments on Travel Agent Participation and Event Growth
Chris Carter-Chapman, Event Director of WTM London, stated that travel agents have played an important role in WTM London’s 46-year history. He emphasized that the enhanced partnerships with TTG and Travel Gossip will strengthen travel agent participation as the event builds on its record attendance in 2025.
