China’s travel sector is anticipated to experience significant expansion in the coming years, with its tourism economy potentially reaching a value of $3.5 trillion by 2036. This projection indicates a doubling of the sector’s current size, reflecting the ongoing growth within China’s travel market.
WTTC Forecast Highlights China’s Tourism Potential
The World Travel & Tourism Council (WTTC) released this forecast in early June 2026, emphasizing China’s expected rise to become the largest outbound tourism market worldwide within the next decade. The report underlines the country’s growing role in the global tourism economy and the increasing influence of its travel activities on international markets.
This outlook illustrates
the considerable trajectory of China’s tourism sector, although detailed breakdowns of economic segments within tourism or year-by-year estimates leading up to 2036 have not been provided.
As this development unfolds, China’s expanding visitor movements and broader travel industry are poised to be a key element in shaping global tourism trends in the coming years.








