Radisson Hotel Group has launched an AI-powered real-time hotel price matching technology that automatically detects lower publicly available rates for Radisson properties on third-party booking platforms and instantly matches them on RadissonHotels.com. This system verifies and applies eligible lower rates automatically and in real time, eliminating the need for guests to submit claims, screenshots, or wait for manual approval.
The technology is live across all Radisson Hotel Group properties worldwide and currently covers rates from leading OTAs including Booking.com, Expedia, Hotels.com, Agoda, Priceline, Trip.com, and Makemytrip. It continuously scans these platforms to detect price discrepancies and adjust direct booking rates
accordingly.
Guests benefit from guaranteed best available prices on RadissonHotels.com, saving time and effort by avoiding manual claims or waiting for approvals. The automated process also removes the administrative burden of managing price match claims manually for hotel teams, while providing greater visibility into pricing performance and customer behavior to support revenue management.
Gianni Di Fede, Global Chief Commercial Officer at Radisson Hotel Group, said price matching is Radisson’s commitment to ensure guests booking direct never have to wonder about better deals elsewhere. He emphasized, “Today’s travelers expect speed, simplicity and confidence when they book.” This launch marks a major
milestone in Radisson’s digital transformation strategy and reflects continued investment in technology that simplifies travel planning and strengthens direct guest relationships.
The new AI system replaces the legacy Best Online Rate Guarantee with a proactive, fully automated solution. This innovation establishes a new benchmark for price transparency and easy direct booking in the hotel industry, promoting more competitive and transparent pricing across the Radisson portfolio.
