The Pacific Asia Travel Association (PATA) is recognizing a significant milestone in 2026 as it marks its 75th anniversary. The association has played an influential role in global tourism leadership throughout its history.
During the 2026 annual summit held in Pohang, Korea, PATA paid tribute to its longest-serving member organizations. Those with continuous partnerships spanning more than five, six, and seven decades were acknowledged for their enduring contributions to the travel industry.
Honoring Long-Standing Partnerships at the Pohang Summit
The event in Pohang served as a platform to celebrate these longstanding collaborations, reflecting PATA’s commitment to fostering sustained relationships within the tourism sector. The honored members represent
a range of durations, including over 50, 60, and 70 years of involvement with the association.
This recognition underscores the value PATA places on enduring alliances that have supported its development and impact in the Pacific Asia region and beyond. While specific member organizations were not named, the focus was clearly on acknowledging their loyal partnership over many decades.
