Voters in Collier County, Florida approved an increase to the local tourist tax in the November 3, 2026 general election. The measure adds a sixth penny to the existing tourist tax charged to visitors.
Approval required and achieved a simple majority of over 50 percent. Collier County commissioners placed the tax increase question on the November 3, 2026 ballot after agreeing to do so in 2025. Following the election, tourists visiting Collier County will pay the higher local tourist tax, which aims to fund improvements in local tourism infrastructure and services.
