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Brazil and Latin America Fuel B2B Growth at ITB China 2026

Brazil and Latin America Fuel B2B Growth at ITB China 2026
Image: Moomen in snew, Harbin International Ice and Snow Sculpture Festival by Rincewind42 via flickr, by

Brazil has joined other prominent Latin American countries, including Peru, Argentina, and Colombia, in participating at ITB China 2026. This international trade event gathers key players from the travel sector to engage in business-to-business (B2B) exchanges.

Strong B2B Travel Trade Activity Takes Place in Shanghai

Held in Shanghai, ITB China 2026 serves as a vital platform that has seen increased activity from Latin American nations. The combined presence of Brazil and its regional neighbors has contributed to a marked surge in B2B travel trade interactions throughout the event.