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WTTC Forecasts Tourism Surge in North America from 2026 FIFA World Cup

WTTC Forecasts Tourism Surge in North America from 2026 FIFA World Cup
Image: 2010 FIFA World Cup Stadiums - South Africa by South African Tourism via flickr, by

The 2026 FIFA World Cup is anticipated to be a significant catalyst for tourism development throughout North America. According to the World Travel & Tourism Council (WTTC), the event is expected to stimulate considerable growth in travel and tourism activities across the region.

In a report released in June 2026, the WTTC highlighted the increase in travel demand attributable to the World Cup. This rise in tourism activity is predicted to have a broad impact beyond the individual host cities, contributing to economic benefits across North America.