Tunisia has embarked on a concerted effort to promote its tourism industry at ITB China 2026, a prominent travel trade event hosted in Shanghai. This initiative marks the country’s intent to draw greater attention to its offerings as an attractive destination within North Africa.
Taking place in Shanghai, the event serves as a key platform to engage with the Chinese tourism market, providing Tunisia the opportunity to strengthen its presence among travel professionals from the region. The campaign is designed to increase Tunisia’s visibility and appeal, targeting stakeholders and potential visitors interested in exploring new travel destinations beyond traditional markets.
