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Viceroy Hotels Refreshes Brand with New Ownership

Viceroy Hotels Refreshes Brand with New Ownership
Image: Monterrey Mexico by kevin dooley via flickr, by

Viceroy Hotels has announced a renewed brand identity as part of its latest developments. The fresh branding approach represents an evolution of the hotel group’s corporate image.

These updates follow a recent transition in ownership, marking a new chapter for the Viceroy Hotels brand. The refreshed identity aims to better reflect the direction under the current management.