Sun Group made its inaugural appearance at the 2026 Seoul International Travel Fair, South Korea’s largest travel exhibition. This marked a notable step for the company in engaging with the Asian travel market through this major event held in Seoul.
Vietnam and Phu Quoc in the Spotlight
At the fair, Sun Group’s promotions placed special emphasis on tourism opportunities in Vietnam, with a particular focus on the scenic island destination of Phu Quoc. The group highlighted various attractions within Vietnam as part of its effort to attract visitor interest and foster regional partnerships.
The Seoul International Travel Fair continues to be a significant platform for travel and
tourism stakeholders to showcase diverse destinations and travel experiences. Sun Group’s debut underscored its strategic intent to connect with key markets, using the fair to introduce and promote Vietnam’s travel offerings prominently.
