Tourism operators in New Zealand have made a public appeal for the government to establish a sustainable funding model dedicated to the tourism sector. Representatives within the industry emphasized the necessity of consistent government support to uphold and develop tourism across the country.
The call from tourism operators was officially made public on June 10, 2026, marking a coordinated effort to seek dependable backing from governmental authorities.
Operators highlighted that the current framework lacks the stability required for long-term planning and growth, urging the government to consider funding mechanisms that provide ongoing assistance to maintain New Zealand’s tourism appeal and
infrastructure.








