Meliá Hotels International has officially become a global member of the World Travel & Tourism Council (WTTC), with the announcement made in June 2026. This new affiliation places the company alongside other leaders committed to shaping sustainable practices across the travel industry.
Meliá’s Role in Advancing Sustainable Tourism
The WTTC is an organization that encourages collaborative progress within the travel and tourism sector, focusing on sustainable development. Joining the WTTC aligns with Meliá Hotels International’s ongoing efforts to promote environmentally responsible and cooperative tourism initiatives on a global scale.
Through this membership, Meliá Hotels International participates in a network that aims to advance policies and practices
supporting sustainability across destinations and businesses worldwide. This affiliation underscores the company’s commitment to integrating sustainability principles into its operational and strategic priorities moving forward.
