The Hong Kong Tourism Board has collaborated with Informa Markets to introduce a dedicated platform aimed at the luxury segment of the meetings, incentives, conferences, and exhibitions (MICE) industry. This partnership reflects a joint effort to enhance Hong Kong’s positioning as a key destination for upscale business events.
Designed specifically to cater to luxury MICE events, the newly launched platform supports the organization and promotion of high-end meetings and exhibitions held within Hong Kong. It underlines a focused approach to strengthening the city’s reputation in the exhibition sector and business travel market.
