Global hotel brands and operators convened in Casablanca in October 2026 to discuss expansion plans targeting hospitality growth by the 2030 FIFA World Cup. Morocco’s government aims to add 60,000 hotel beds before the event to support increasing tourism demand.
Radisson Hotel Group Targets Tripling Hotel Presence in Morocco
Radisson Hotel Group announced plans to increase its portfolio from 11 to 30 hotels in Morocco by 2030. The group is collaborating with property owners to tailor brand choices and operating models to urban business hubs and leisure destinations, aiming to create hotels with sustainable commercial value linked to World Cup preparations.
Morocco’s Hotel Pipeline Includes 75 Properties with 10,606 Rooms
According to W Hospitality Group’s 2026 Hotel Chain
Development Pipelines report, Morocco ranks second in Africa for hotel projects under development. The country has 75 hotels comprising 10,606 rooms in the pipeline, with 70% expected to open during 2026 and 2027. JLL’s Vice President for Africa, David Desta, noted Morocco’s strengthening position as an attractive hospitality investment market driven by visitor demand, improved air connectivity, and government support.
Capital Markets Growth and Private Equity Involvement Support Development
The Casablanca Stock Exchange surpassed a capitalization of MAD1 trillion ($103 billion) by December 2025 and launched a futures market and clearing house in April 2026. Pan-African private equity firm Kasada, backed by Qatar Investment Authority and Accor, was appointed
by the Mohammed VI Investment Fund to manage a Moroccan tourism fund, reflecting deepening financial market support for hospitality projects.
Risma’s Major Acquisitions and Partnership with Accor
Casablanca-listed owner-operator Risma completed acquisitions valued at $67 million, including the Tangier Corniche plot and CMG, owner of Radisson Blu Marrakech Carré Eden. It also sold Sofitel Casablanca Tour Blanche for $46 million. Risma has expanded its partnership with Accor for hotel renovations and new developments, including the Tangier Corniche project.
Credit Ratings Affirm Morocco’s Investment Grade Status
In March 2026, S&P Global affirmed Morocco’s credit rating at BBB- with a stable outlook, while Moody’s confirmed Ba1 with a positive outlook. These affirmations highlight Morocco’s institutional strength
and governance, supporting investor confidence.
Industry Leaders Highlight Significant Investment Interest
Murray Anderson, Commercial Director of API Events, reported an unprecedented inflow of global capital from GCC sovereign wealth funds and development finance institutions into Morocco’s hospitality sector. Radisson’s Erwan Garnier emphasized the country’s clear ambition for tourism growth and the opportunity to develop hotels with sustainable commercial potential. JLL’s David Desta reaffirmed Morocco’s appeal as a hospitality investment destination with long-term confidence fueled by demand and government initiatives.
Morocco Showcase Event Drives Deals and Partnerships
The 3rd Annual Morocco Showcase in Casablanca, organized by API Events with institutional partner Société Marocaine d’Ingénierie Touristique (SMIT), facilitates collaboration among investors, developers, and operators. The
bilingual conference features sessions on capital investment, mixed-use development, logistics, and commercial real estate along key corridors such as Tangier Med. The event includes a closing plenary where Moroccan cities pitch land availability and investment opportunities directly to capital providers, concluding with an awards gala recognizing achievements in hospitality and real estate.
