Norway Strengthens Coolcation Trend in Summer 2026
Norway has joined Sweden and Finland in the rising coolcation trend for summer 2026, attracting tourists away from hot southern European cities. Nordic capitals Oslo, Stockholm, and Helsinki are gaining attention as preferred cool summer destinations.
Dutch Travelers Boost Bonaire Tourism in May 2026
Bonaire experienced increased tourism arrivals in May 2026, driven primarily by Dutch visitors. This trend highlights the island’s strengthening position in the Caribbean tourism sector.
WTTC Projects World Cup to Boost North American Tourism
The WTTC projects that the FIFA World Cup 2026 will significantly boost tourism across North America. Concerns about travel policies and international visitor demand persist, but a strong tourism uplift is expected.
WTTC Approves Eight Priorities to Accelerate Global Travel Growth
The WTTC Executive Council has approved eight strategic priorities focused on accelerating global travel growth by enhancing resilience, investment, and sustainability. These measures aim to support the sector’s recovery and future development.
Zimbabwe to Hold First Tourism Authority AGM as Sector Recovers
The Zimbabwe Tourism Authority is set to hold its inaugural Annual General Meeting as the country's tourism sector shows signs of recovery. This meeting marks an important development in the industry's ongoing stabilization.
Phu Quoc Records 51% Surge in International Visitors in 2026
Phu Quoc Island has seen a 51% increase in foreign tourist arrivals in 2026. This growth bolsters the island’s profile ahead of the APEC 2027 summit.
Morocco Welcomes 7.7 Million Tourists Through May 2026
Morocco has seen 7.7 million tourist arrivals by the end of May 2026, signaling continued travel interest in the region. These figures were reported by The North Africa Post.
Seoul International Travel Fair 2026 Draws Broad Global Participation
The 41st Seoul International Travel Fair took place in June 2026 at COEX Hall C, featuring almost 300 exhibitors representing more than 37 countries. The event included approximately 500 booths showcasing international tourism options.
U.S. Initiative Accelerates AI Travel Start-Ups via Investor Connect
A U.S. initiative is aiding AI-powered travel start-ups by linking them with investors through the Investor Connect program. This effort aims to foster tourism innovation and accelerate travel technology development.
Norway Joins Nordic Coolcation Trend Boosting Summer Tourism
Norway has joined Sweden, Finland, Spain, and Italy in promoting cooler summer travel options to attract tourists. Cities like Oslo, Stockholm, and Helsinki are drawing visitors away from hotter southern European destinations.
















