WTTC took part in the first ITB Americas event in Guadalajara in November 2026, highlighting a $3.54 trillion tourism economy. CEO Gloria Guevara cited employment growth and structural challenges in air connectivity.
ITB Americas 2026 opened in Guadalajara, Mexico, hosting 300 exhibitors from over 60 countries between November 10-12. The event featured buyers from 40+ countries and a conference with 100+ speakers.
More than 820 flights experienced delays and 65 flights were canceled nationwide at US airports on November 12, 2026. The travel disruptions affected passengers across multiple locations.