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Sri Lanka Targets $4.2 Billion in Tourism Revenue with New Campaign

Sri Lanka Aims for $4.2B Tourism Revenue in New Push
Image: Kandy Sri Lanka historic photo by T100Timlen via flickr, pdm

The Sri Lanka government has launched an official tourism promotion campaign focused on increasing revenue from the sector.

The campaign sets a target to reach $4.2 billion in tourism revenue by the year 2026.