Panama has recently launched the “Meet in Panama NOW” incentive program, targeting the expanding meetings, incentives, conferences, and exhibitions (MICE) tourism market across Latin America. This initiative reflects Panama’s efforts to leverage the surge in regional demand for business events and related activities.
Through this program, Panama aims to enhance its standing as a prime destination for MICE tourism within Latin America. The incentive plan seeks to position the country competitively by attracting a greater share of business event organizers and participants.
