The Thailand Travel Mart (TTM) 2026 was held in Pattaya, where a new sustainable wellness tourism strategy was introduced. This initiative aims to position Pattaya as a key destination for health-oriented travel experiences.
Nearly 500 exhibitors participated in this edition of TTM, coming from over 50 countries around the world. The event attracted a diverse international presence, highlighting the global interest in Thailand’s tourism offerings.
The sustainable wellness tourism initiative emphasizes eco-friendly travel options alongside wellness-related experiences. These themes were a central focus throughout the event’s presentations and exhibitions.
As a result, travelers may find an expanding selection of tourism
choices in Pattaya that prioritize sustainability and wellness, reflecting the direction introduced at TTM 2026.
