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China Launches COITM 2026 Festival Linking Global Tourism Markets

China Launches COITM 2026 Festival Linking Global Tourism Markets
Image: Beijing, Forbidden City, Hall of Supreme Harmony by Arian Zwegers via flickr, by

China has officially initiated the COITM 2026 Inbound and Outbound Cultural Tourism Festival in its capital city, Beijing. This development marks the establishment of a new event focusing on cultural tourism exchanges at an international scale.

COITM 2026 Festival Connects Global Destinations with Industry Buyers

The festival is designed as a platform to link global tourist destinations directly with tourism industry buyers, aiming to encourage collaboration and cultural tourism exchange worldwide. By facilitating these connections, COITM 2026 seeks to strengthen relationships among tourism operators across various countries.

As the event unfolds, it is expected to serve as a significant venue for promoting international cultural tourism, though specific details regarding

participants or scheduled activities have not been disclosed. The focus remains on fostering worldwide dialogue and partnerships within the sector.